What is the maximum file size for Criteo HTML Ad Tags?

Files for Criteo HTML Ad Tags can be up to 0.15 MB.

How long can a Criteo HTML Ad Tags video be?

Criteo HTML Ad Tags videos can run up to 30 seconds.

What is the Criteo HTML Ad Tags ad format?

Criteo HTML Ad Tags is a image ad format that runs in the Open Web / Retail Media — Third-Party HTML Ad Tags placement on Criteo. This page documents its full creative requirements, sourced from Criteo's official ad documentation.

Where does Criteo HTML Ad Tags appear on Criteo?

Criteo HTML Ad Tags ads appear in the Open Web / Retail Media — Third-Party HTML Ad Tags placement on Criteo.

How does Criteo HTML Ad Tags compare to other Criteo ad formats?

Criteo HTML Ad Tags differs from other Criteo placements in its dimensions, its 30-second duration limit, and a 0.15MB file ceiling. Compare side-by-side from the Criteo publisher page on All Ad Specs.

Where can I find the official Criteo HTML Ad Tags documentation?

The official source for Criteo HTML Ad Tags requirements is https://www.criteo.com/digital-ad-formats/, linked from this page.

Are these Criteo HTML Ad Tags specs kept up to date?

Yes — every spec entry references Criteo's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.

Can I reuse the same creative for other Criteo placements?

Often partially — many Criteo placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.

Criteo HTML Ad Tags ad specs

Criteo HTML Ad Tags ads are still images, up to 0.15 MB per file, up to 30 seconds long. They run in the Open Web / Retail Media — Third-Party HTML Ad Tags placement on Criteo. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Criteo's ad manager.

Max file size: 0.15 MB
Max duration: 30 sec
Orientation: Any

Visual specifications

Orientation	any
Max file size	0.15 MB

Video & audio

Max duration	30 sec

Notes & source

Image max weight: 150 KB. Video max length: 30 seconds. A distinct 1 px border is required. Macros modification is required before implementing. Integrations are needed for new vendors. Devices: Desktop, Tablet, Mobile. Service type: Managed Service or Self Service.

Official source: https://www.criteo.com/digital-ad-formats/

Frequently asked questions

What is the maximum file size for Criteo HTML Ad Tags?: Files for Criteo HTML Ad Tags can be up to 0.15 MB.
How long can a Criteo HTML Ad Tags video be?: Criteo HTML Ad Tags videos can run up to 30 seconds.
What is the Criteo HTML Ad Tags ad format?: Criteo HTML Ad Tags is a image ad format that runs in the Open Web / Retail Media — Third-Party HTML Ad Tags placement on Criteo. This page documents its full creative requirements, sourced from Criteo's official ad documentation.
Where does Criteo HTML Ad Tags appear on Criteo?: Criteo HTML Ad Tags ads appear in the Open Web / Retail Media — Third-Party HTML Ad Tags placement on Criteo.
How does Criteo HTML Ad Tags compare to other Criteo ad formats?: Criteo HTML Ad Tags differs from other Criteo placements in its dimensions, its 30-second duration limit, and a 0.15MB file ceiling. Compare side-by-side from the Criteo publisher page on All Ad Specs.
Where can I find the official Criteo HTML Ad Tags documentation?: The official source for Criteo HTML Ad Tags requirements is https://www.criteo.com/digital-ad-formats/, linked from this page.
Are these Criteo HTML Ad Tags specs kept up to date?: Yes — every spec entry references Criteo's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.
Can I reuse the same creative for other Criteo placements?: Often partially — many Criteo placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.