IAB StandardsPublished Modified
IAB Standards 360-Degree Video — 30 to 90 Seconds ad specs
IAB Standards 360-Degree Video — 30 to 90 Seconds ads are 16:9 or 9:16 video clips, up to 10 MB per file, 30–90 seconds long. They run in the Display ad units (non-VR) placement on IAB Standards.
- 16:9
- 9:16
- 10 MB
- 90 s
Visual
- Aspect ratios
- 16:9, 9:16
- Max file size
- 10 MB
Video & audio
- Max duration
- 90 s
- Min duration
- 30 s
Notes & source
- Equirectangular or cube-map source at 720p or better
- Must be user-initiated, with pause, play, stop and mute controls
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