IAB Standards DOOH Spectacular Video ads are horizontal 16:9 video clips, measured at 3840×2160 px, up to 150 MB per file, up to 15 seconds long, delivered as MP4. They run in the Large-format spectacular / Times Square-style placement on IAB Standards. Encode with H.264 video at 30 fps for clean playback across devices.
| Dimensions | 3840 × 2160 px |
|---|---|
| Aspect ratios | 16:9 |
| Orientation | landscape |
| Max file size | 150 MB |
| File types | MP4 |
| Max duration | 15 sec |
|---|---|
| Video codec | H.264 |
| Frame rate | 30 fps |
High-impact Ultra HD video creative for large-format spectacular screens in high-traffic urban locations. Common durations are 10s and 15s. Audio may or may not be supported depending on venue; design for visual impact. Delivered as a self-contained file.
Official source: https://iabtechlab.com/standards/dooh/