LinkedIn

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LinkedIn Document Ad ad specs

LinkedIn Document Ad ads are still images, up to 100 MB per file, delivered as PDF, DOC, DOCX, PPT, or PPTX. They run in the Feed · Sponsored Content placement on LinkedIn.

  • 100 MB
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Max file size
100 MB
File types
PDF, DOC, DOCX, PPT, PPTX

Copy limits

Text
150 chars
Headline
70 chars

Notes & source

  • A document (PDF, Word or PowerPoint) shown in the feed and paged through in place
  • Vertical, horizontal or square pages
  • Under 10 pages recommended
  • At most 300 pages or 1 million words
  • Standard PDF page layouts (Letter, Legal, A4 and others) are accepted
  • Layered PDFs must be flattened and every page must have the same size
  • Headline 70 and introductory text 150 characters are recommendations
  • Ad name (optional) up to 255 characters

Official source · checked not yet

Frequently asked questions

What is the maximum file size for LinkedIn Document Ad?

Files for LinkedIn Document Ad can be up to 100 MB.

Which file formats does LinkedIn Document Ad accept?

LinkedIn Document Ad accepts PDF, DOC, DOCX, PPT, and PPTX files.

Related formats