Media Impact

Published Modified

  • Image
  • Display

Media Impact Frame Ad ad specs

Media Impact Frame Ad ads are still images, up to 0.2 MB per file, delivered as GIF, JPG, PNG, or HTML5. They run in the BILD, WELT and Media Impact portfolio · Multiscreen display placement on Media Impact.

  • 200 KB
Test a creative

Visual

Max file size
200 KB
File types
GIF, JPG, PNG, HTML5

Notes & source

  • Desktop: Dynamic Fireplace (billboard + two sitebars) plus two oversized static billboards below the fold (BILD 992x370, WELT 970x370)
  • BTF billboards static only, no animation or video
  • Desktop Dynamic Fireplace per site: BILD billboard 1024x250, WELT 970x250
  • Sitebars 600x1200 each (JPG/PNG/GIF) or 300x600 scalable (HTML5/redirect)
  • Mobile: Welcome Ad / mobile halfpage ad 300x600 and two oversized mobile content ads 658x370 (JPG/PNG/GIF)
  • Welcome Ad and first content ad swap positions on reload
  • The left sitebar is not shown on tablets
  • Animations max. 30 seconds
  • Looping only with special approval from the publisher (also applies to integrated videos) (Fireplace)

Official source · checked not yet

Frequently asked questions

What is the Media Impact Frame Ad ad format?

Media Impact Frame Ad is an image ad format that runs in the BILD, WELT and Media Impact portfolio · Multiscreen display placement on Media Impact. This page lists its creative requirements, taken from Media Impact’s official spec documentation.

What is the maximum file size for Media Impact Frame Ad?

Files for Media Impact Frame Ad can be up to 200 kB.

Which file formats does Media Impact Frame Ad accept?

Media Impact Frame Ad accepts GIF, JPG, PNG or HTML5 files.

Where can I find the official Media Impact Frame Ad documentation?

The official source for Media Impact Frame Ad requirements is https://www.mediaimpact.de/en/specs/frame-ad/, linked from this page.

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