Media Impact

Published Modified

  • Image
  • Display

Media Impact Mobile Understitial ad specs

Media Impact Mobile Understitial ads are vertical 2:3 still images, measured at 320×480 px, up to 0.2 MB per file, delivered as GIF, JPG, PNG, or HTML5. They run in the BILD, WELT and Media Impact portfolio · Mobile display placement on Media Impact.

  • 320×480 px
  • 2:3
  • 200 KB
Test a creative

Visual

Dimensions
320 × 480 px
Aspect ratios
2:3
Max file size
200 KB
File types
GIF, JPG, PNG, HTML5

Notes & source

  • Redirects (third-party tags) accepted
  • Scripts must return a static image in the given size and must not alter publisher HTML
  • HTML5: 200 kB physical (unpacked) or as a redirect, max. 2 MB polite download
  • Delivered as one ZIP per banner element with index.html
  • Revealed by scrolling within the content
  • Mobile web only, not in-app except in the BILD home run (BILD app: 320x460)
  • Only a 50-250 px high section is visible, so avoid multi-scene animations
  • Retina 640x960 accepted (HTML5/redirect must scale)
  • Programmatic needs 320x480

Official source · checked not yet

Official source · checked not yet

Official source · checked not yet

Frequently asked questions

What is the Media Impact Mobile Understitial ad format?

Media Impact Mobile Understitial is an image ad format that runs in the BILD, WELT and Media Impact portfolio · Mobile display placement on Media Impact. This page lists its creative requirements, taken from Media Impact’s official spec documentation.

What size are Media Impact Mobile Understitial ads?

Media Impact Mobile Understitial ads are 320×480 pixels, an aspect ratio of 2:3.

What is the maximum file size for Media Impact Mobile Understitial?

Files for Media Impact Mobile Understitial can be up to 200 kB.

Which file formats does Media Impact Mobile Understitial accept?

Media Impact Mobile Understitial accepts GIF, JPG, PNG or HTML5 files.

Where can I find the official Media Impact Mobile Understitial documentation?

The official source for Media Impact Mobile Understitial requirements is https://www.mediaimpact.de/en/specs/mobile-understitial/, linked from this page.

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