Media Impact

Published Modified

  • Image
  • Display

Media Impact Superbanner ad specs

Media Impact Superbanner ads are horizontal 8.09:1 still images, measured at 728×90 px, up to 0.2 MB per file, delivered as GIF, JPG, PNG, or HTML5. They run in the BILD, WELT and Media Impact portfolio · Desktop display placement on Media Impact.

  • 728×90 px
  • 8.09:1
  • 200 KB
Test a creative

Visual

Dimensions
728 × 90 px
Aspect ratios
8.09:1
Max file size
200 KB
File types
GIF, JPG, PNG, HTML5

Notes & source

  • Redirects (third-party tags) accepted
  • Scripts must return a static image in the given size and must not alter publisher HTML
  • HTML5: 200 kB physical (unpacked) or as a redirect, max. 2 MB polite download
  • Delivered as one ZIP per banner element with index.html
  • Animations max. 30 seconds
  • Looping only with special approval from the publisher (also applies to integrated videos)
  • BILD and Computerbild: 728x90, optimal 1000x90

Official source · checked not yet

Official source · checked not yet

Official source · checked not yet

Frequently asked questions

What is the Media Impact Superbanner ad format?

Media Impact Superbanner is an image ad format that runs in the BILD, WELT and Media Impact portfolio · Desktop display placement on Media Impact. This page lists its creative requirements, taken from Media Impact’s official spec documentation.

What size are Media Impact Superbanner ads?

Media Impact Superbanner ads are 728×90 pixels, an aspect ratio of 364:45.

What is the maximum file size for Media Impact Superbanner?

Files for Media Impact Superbanner can be up to 200 kB.

Which file formats does Media Impact Superbanner accept?

Media Impact Superbanner accepts GIF, JPG, PNG or HTML5 files.

Where can I find the official Media Impact Superbanner documentation?

The official source for Media Impact Superbanner requirements is https://www.mediaimpact.de/en/specs/superbanner/, linked from this page.

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