Meta · Facebook

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  • Image
  • Social

Meta · Facebook Stories Carousel ad specs

Meta · Facebook Stories Carousel ads run in Facebook Stories. Meta lists JPG or PNG, ratio 1:1, at least 1080×1920 px recommended, up to 30 MB.

  • min 500 px wide
  • 1:1
  • 30 MB
Test a creative

Visual

Minimum width
500 px
Aspect ratios
1:1
Orientation
square
Max file size
30 MB
File types
JPG, PNG
Recommended ratio
1:1

Copy limits

Text
125 chars
Headline
40 chars

Notes & source

  • 3 to 10 image cards (video is not supported in Facebook Stories carousels)
  • Stories shows one to five cards automatically
  • Recommended ratio 1:1 and resolution at least 1080×1920 (as Meta states both)
  • At least 500 px wide
  • Up to 30 MB
  • Leave roughly 14% (250 px) at the top and 20% (340 px) at the bottom free of text and logos
  • Landing page URL required

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