What size are Meta · Facebook Stories Image ads?

Meta · Facebook Stories Image ads are 1080×1920 pixels with an aspect ratio of 9:16.

What aspect ratio does Meta · Facebook Stories Image use?

Meta · Facebook Stories Image supports 9:16 aspect ratio.

What is the maximum file size for Meta · Facebook Stories Image?

Files for Meta · Facebook Stories Image can be up to 30 MB.

Which file formats does Meta · Facebook Stories Image accept?

Meta · Facebook Stories Image accepts JPG and PNG files.

What color profile should Meta · Facebook Stories Image use?

Export Meta · Facebook Stories Image creative in the sRGB color profile so previews and final delivery match.

What is the Meta · Facebook Stories Image ad format?

Meta · Facebook Stories Image is a image ad format that runs in the Stories placement on Meta · Facebook. This page documents its full creative requirements, sourced from Meta · Facebook's official ad documentation.

Where does Meta · Facebook Stories Image appear on Meta · Facebook?

Meta · Facebook Stories Image ads appear in the Stories placement on Meta · Facebook.

How does Meta · Facebook Stories Image compare to other Meta · Facebook ad formats?

Meta · Facebook Stories Image differs from other Meta · Facebook placements in its 1080×1920px canvas, and a 30MB file ceiling. Compare side-by-side from the Meta · Facebook publisher page on All Ad Specs.

Meta · Facebook Stories Image ad specs

Meta · Facebook Stories Image ads are vertical 9:16 still images, measured at 1080×1920 px, up to 30 MB per file, delivered as JPG or PNG. They run in the Stories placement on Meta · Facebook. Export in sRGB color space to match how the platform renders previews.

Dimensions: 1080×1920 px
Aspect ratio: 9:16
Max file size: 30 MB

Visual specifications

Dimensions	1080 × 1920 px
Aspect ratios	9:16
Orientation	portrait
Max file size	30 MB
File types	JPG, PNG
Color profile	sRGB

Notes & source

Per Meta's Stories Safe Zone template: keep ~250px (13%) at top clear of profile UI and ~390px (20%) at bottom clear of CTA/caption. Ratio between 9:16 and 1.91:1.

Official source: https://www.facebook.com/business/ads-guide/image/facebook-stories

Frequently asked questions

What size are Meta · Facebook Stories Image ads?: Meta · Facebook Stories Image ads are 1080×1920 pixels with an aspect ratio of 9:16.
What aspect ratio does Meta · Facebook Stories Image use?: Meta · Facebook Stories Image supports 9:16 aspect ratio.
What is the maximum file size for Meta · Facebook Stories Image?: Files for Meta · Facebook Stories Image can be up to 30 MB.
Which file formats does Meta · Facebook Stories Image accept?: Meta · Facebook Stories Image accepts JPG and PNG files.
What color profile should Meta · Facebook Stories Image use?: Export Meta · Facebook Stories Image creative in the sRGB color profile so previews and final delivery match.
What is the Meta · Facebook Stories Image ad format?: Meta · Facebook Stories Image is a image ad format that runs in the Stories placement on Meta · Facebook. This page documents its full creative requirements, sourced from Meta · Facebook's official ad documentation.
Where does Meta · Facebook Stories Image appear on Meta · Facebook?: Meta · Facebook Stories Image ads appear in the Stories placement on Meta · Facebook.
How does Meta · Facebook Stories Image compare to other Meta · Facebook ad formats?: Meta · Facebook Stories Image differs from other Meta · Facebook placements in its 1080×1920px canvas, and a 30MB file ceiling. Compare side-by-side from the Meta · Facebook publisher page on All Ad Specs.