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Pinterest Max Width Collections ad specs

Pinterest Max Width Collections ads are 1:1 or 16:9 still images, up to 10 MB per file, delivered as PNG or JPEG. They run in the Home Feed placement on Pinterest.

  • 1:1
  • 16:9
  • 10 MB
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Visual

Aspect ratios
1:1, 16:9
Max file size
10 MB
File types
PNG, JPEG
Recommended ratio
1:1

Copy limits

Text
800 chars
Headline
40 chars

Notes & source

  • A full-width hero (image or video, 1:1 recommended or 16:9) with secondary Pins scrollable under it as 1:1 squares
  • At least 4 secondary Pins, up to 24
  • The file types and 10 MB limit are stated for .PNG or .JPEG
  • The tab also allows a video hero without giving its file limits

Official source · checked not yet

Frequently asked questions

What aspect ratios do Pinterest Max Width Collections use?

The hero is 1:1 (recommended) or 16:9, image or video; secondary Pins appear as 1:1 squares.

How many secondary Pins does a Pinterest Max Width Collection need?

At least 4 secondary Pins, up to 24.

Related formats