TikTok

Published Modified

  • Video
  • Social
  • Video

TikTok Story Selection (Interactive Add-on) ad specs

TikTok Story Selection (Interactive Add-on) ads are video clips, 5–60 seconds long, delivered as MP4, MOV, MPEG, or 3GP. They run in the In-feed and TopView video ads · premium interactive add-on (viewer picks the next video) placement on TikTok.

Visual

File types
MP4, MOV, MPEG, 3GP

Video & audio

Max duration
60 s
Min duration
5 s

Copy limits

Selection topic
40 chars

Notes & source

  • Main video 5–60 s (6 s minimum for 6s Focused View ads; under 10 s recommended) plus two sub-videos of up to 30 s each
  • Optional 144×192 PNG or JPG cover per sub-video (otherwise the first-second frame is used)

Official source (opens in a new tab) · checked not yet

Frequently asked questions

Which file formats does TikTok Story Selection (Interactive Add-on) accept?

TikTok Story Selection (Interactive Add-on) accepts MP4, MOV, MPEG, and 3GP files.

How long can a TikTok Story Selection (Interactive Add-on) video be?

TikTok Story Selection (Interactive Add-on) videos run 5–60 seconds.