Yandex Direct

Published Modified

  • Video
  • Video
  • CTV

Yandex Direct Video Ad (reach campaign) ad specs

Yandex Direct Video Ad (reach campaign) ads are 16:9 or 1:1 or 9:16 video clips, up to 100 MB per file, 5–60 seconds long, delivered as MP4, WEBM, MOV, QT, FLV, or AVI. They run in the Yandex Direct · Yandex Video Network and Connected TV (InStream, OutStream, in-app, rewarded) placement on Yandex Direct. Encode with H.264, VP6F, VP8 or Theora video with AAC, MP3 or Vorbis audio at up to 30 fps.

  • 16:9
  • 1:1
  • 9:16
  • 100 MB
  • 60 s
Test a creative

Visual

Aspect ratios
16:9, 1:1, 9:16
Max file size
100 MB
File types
MP4, WEBM, MOV, QT, FLV, AVI

Video & audio

Max duration
60 s
Min duration
5 s
Video codec
H.264, VP6F, VP8 or Theora
Frame rate
30 fps
Audio codec
AAC, MP3 or Vorbis

Safe zone

Top
0%
Bottom
20%
Sides
0%

Notes & source

  • Non-skippable ads run 15 seconds at most and play only in InStream
  • 20–30 fps
  • 1080p recommended
  • The click button sits fixed in the lower-left corner
  • Put any notice in the lower 10% of the frame
  • Subtitles can be added as an SRT or VTT file of up to 2 MB
  • Legal notices go in the Legal information field, not in the video

Official source · checked not yet

Frequently asked questions

What aspect ratio does Yandex Direct Video Ad (reach campaign) use?

Yandex Direct Video Ad (reach campaign) supports 16:9, 1:1, 9:16.

What is the maximum file size for Yandex Direct Video Ad (reach campaign)?

Files for Yandex Direct Video Ad (reach campaign) can be up to 100 MB.

Which file formats does Yandex Direct Video Ad (reach campaign) accept?

Yandex Direct Video Ad (reach campaign) accepts MP4, WEBM, MOV, QT, FLV, AVI files.

How long can Yandex Direct Video Ad (reach campaign) be?

Yandex Direct Video Ad (reach campaign) runs 5–60 seconds.

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