What are the copy limits for Apple Ads Apple News — Native Advertiser Brand Card?

Apple Ads Apple News — Native Advertiser Brand Card copy is limited to 130-character headlines and 22-character body text.

What color profile should Apple Ads Apple News — Native Advertiser Brand Card use?

Export Apple Ads Apple News — Native Advertiser Brand Card creative in the sRGB color profile so previews and final delivery match.

Where does Apple Ads Apple News — Native Advertiser Brand Card appear on Apple Ads?

Apple Ads Apple News — Native Advertiser Brand Card ads appear in the Apple News — sponsored card inside the For You feed and channel feeds placement on Apple Ads.

How does Apple Ads Apple News — Native Advertiser Brand Card compare to other Apple Ads ad formats?

Apple Ads Apple News — Native Advertiser Brand Card differs from other Apple Ads placements in its dimensions. Compare side-by-side from the Apple Ads publisher page on All Ad Specs.

Where can I find the official Apple Ads Apple News — Native Advertiser Brand Card documentation?

The official source for Apple Ads Apple News — Native Advertiser Brand Card requirements is https://ads.apple.com/apple-news/publishers/help/ad-specs/0053-sponsored-content-ad-specs, linked from this page.

Are these Apple Ads Apple News — Native Advertiser Brand Card specs kept up to date?

Yes — every spec entry references Apple Ads's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.

Can I reuse the same creative for other Apple Ads placements?

Often partially — many Apple Ads placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.

Apple Ads Apple News — Native Advertiser Brand Card ad specs

Apple Ads Apple News — Native Advertiser Brand Card ads are still images. They run in the Apple News — sponsored card inside the For You feed and channel feeds placement on Apple Ads. Export in sRGB color space to match how the platform renders previews.

Headline limit: 130 chars
Body text limit: 22 chars
Color profile: sRGB

Visual specifications

Orientation	any
Color profile	sRGB

Copy limits

Headline	130 chars
Primary text	22 chars

Notes & source

Article-pulled native format — there is no advertiser-uploaded hero asset; the image is sourced from the linked article (identified by its article ID) and Apple re-composes the card per device. Article headline up to 130 characters (pre-populates from the article and is editable). Advertiser name is optional, up to 22 characters. An article excerpt may appear when one is supplied and the headline is short enough to leave room for at least two excerpt lines.

Official source: https://ads.apple.com/apple-news/publishers/help/ad-specs/0053-sponsored-content-ad-specs

Frequently asked questions

What are the copy limits for Apple Ads Apple News — Native Advertiser Brand Card?: Apple Ads Apple News — Native Advertiser Brand Card copy is limited to 130-character headlines and 22-character body text.
What color profile should Apple Ads Apple News — Native Advertiser Brand Card use?: Export Apple Ads Apple News — Native Advertiser Brand Card creative in the sRGB color profile so previews and final delivery match.
What is the Apple Ads Apple News — Native Advertiser Brand Card ad format?: Apple Ads Apple News — Native Advertiser Brand Card is a image ad format that runs in the Apple News — sponsored card inside the For You feed and channel feeds placement on Apple Ads. This page documents its full creative requirements, sourced from Apple Ads's official ad documentation.
Where does Apple Ads Apple News — Native Advertiser Brand Card appear on Apple Ads?: Apple Ads Apple News — Native Advertiser Brand Card ads appear in the Apple News — sponsored card inside the For You feed and channel feeds placement on Apple Ads.
How does Apple Ads Apple News — Native Advertiser Brand Card compare to other Apple Ads ad formats?: Apple Ads Apple News — Native Advertiser Brand Card differs from other Apple Ads placements in its dimensions. Compare side-by-side from the Apple Ads publisher page on All Ad Specs.
Where can I find the official Apple Ads Apple News — Native Advertiser Brand Card documentation?: The official source for Apple Ads Apple News — Native Advertiser Brand Card requirements is https://ads.apple.com/apple-news/publishers/help/ad-specs/0053-sponsored-content-ad-specs, linked from this page.
Are these Apple Ads Apple News — Native Advertiser Brand Card specs kept up to date?: Yes — every spec entry references Apple Ads's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.
Can I reuse the same creative for other Apple Ads placements?: Often partially — many Apple Ads placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.