BBC Sponsorship Logo — Web ad specs

BBC Sponsorship Logo — Web ads are horizontal 2:1 still images, measured at 100×50 px, delivered as PNG or JPG. They run in the Web · Pillar & Sub-Section Index Pages placement on BBC. Use these requirements to brief designers, validate uploads, and avoid creative rejections in BBC's ad manager.

Visual specifications

Dimensions100 × 50 px
Aspect ratios2:1
Orientationlandscape
File typesPNG, JPG

Notes & source

Official source: https://bbcnews.bbcstudios.com/advertising/ad-specs/14-sponsorship-logo-web/

Frequently asked questions

What size are BBC Sponsorship Logo — Web ads?
BBC Sponsorship Logo — Web ads are 100×50 pixels with an aspect ratio of 2:1.
What aspect ratio does BBC Sponsorship Logo — Web use?
BBC Sponsorship Logo — Web supports 2:1 aspect ratio.
Which file formats does BBC Sponsorship Logo — Web accept?
BBC Sponsorship Logo — Web accepts PNG and JPG files.
What is the BBC Sponsorship Logo — Web ad format?
BBC Sponsorship Logo — Web is a image ad format that runs in the Web · Pillar & Sub-Section Index Pages placement on BBC. This page documents its full creative requirements, sourced from BBC's official ad documentation.
Where does BBC Sponsorship Logo — Web appear on BBC?
BBC Sponsorship Logo — Web ads appear in the Web · Pillar & Sub-Section Index Pages placement on BBC.
How does BBC Sponsorship Logo — Web compare to other BBC ad formats?
BBC Sponsorship Logo — Web differs from other BBC placements in its 100×50px canvas. Compare side-by-side from the BBC publisher page on All Ad Specs.
Where can I find the official BBC Sponsorship Logo — Web documentation?
The official source for BBC Sponsorship Logo — Web requirements is https://bbcnews.bbcstudios.com/advertising/ad-specs/14-sponsorship-logo-web/, linked from this page.
Are these BBC Sponsorship Logo — Web specs kept up to date?
Yes — every spec entry references BBC's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.