Meta · FacebookPublished Modified
Meta · Facebook Right Column Video ad specs
Meta · Facebook Right Column Video ads run in Facebook Right Column. Meta lists MP4, MOV or GIF, ratio 1:1 or 4:5, 1440×1440 px recommended, up to 4 GB.
- min 120×120 px
- 1:1
- 4:5
- 4 GB
- 14 460 s
Visual
- Minimum size
- 120 × 120 px
- Aspect ratios
- 1:1, 4:5
- Orientation
- square
- Max file size
- 4 GB
- File types
- MP4, MOV, GIF
- Recommended size
- 1440 × 1440 px
- Recommended ratio
- 1:1
Video & audio
- Max duration
- 14 460 s
- Min duration
- 1 s
- Video codec
- H.264
- Audio codec
- AAC
Copy limits
- Text
- 150 chars
- Headline
- 27 chars
Notes & source
- 1:1 (desktop or mobile) at 1440×1440, or 4:5 (mobile only) at 1440×1800
- At least 120×120
- 1 second to 241 minutes, up to 4 GB
- Primary text 50–150 characters, headline 27
- No edit lists or special boxes in the file container
Official source (opens in a new tab) · checked not yet