Meta · FacebookPublished Modified
Meta · Facebook Threads Feed Video ad specs
Meta · Facebook Threads Feed Video ads run in Threads feed (Threads app). Meta lists MP4, MOV or GIF, ratio 1.91:1 to 9:16, 1440×1800 px recommended.
- 1.91:1
- 9:16
Visual
- Aspect ratios
- 1.91:1, 9:16
- Orientation
- portrait
- File types
- MP4, MOV, GIF
- Recommended size
- 1440 × 1800 px
- Recommended ratio
- 4:5
Copy limits
- Text
- 160 chars
- Headline
- 40 chars
Notes & source
- Runs in the Threads feed
- MP4, MOV or GIF with no edit lists or special boxes in the container
- Any ratio from 1.91:1 to 9:16, but videos taller than 4:5 are cropped to 4:5
- Recommended 1440×1800
- No minimum or maximum resolution
- Primary text 80–160 characters (no URLs), up to 30 hashtags
- Headline 40
- Captions are not supported, and call-to-action buttons do not currently render on Threads video ads
Official source (opens in a new tab) · checked not yet