What size are Netflix Ads Pause Ad ads?

Netflix Ads Pause Ad ads are 1920×1080 pixels with an aspect ratio of 16:9.

What aspect ratio does Netflix Ads Pause Ad use?

Netflix Ads Pause Ad supports 16:9 aspect ratio.

Which file formats does Netflix Ads Pause Ad accept?

Netflix Ads Pause Ad accepts JPG and PNG files.

Where does Netflix Ads Pause Ad appear on Netflix Ads?

Netflix Ads Pause Ad ads appear in the Pause Screen placement on Netflix Ads.

Where can I find the official Netflix Ads Pause Ad documentation?

The official source for Netflix Ads Pause Ad requirements is https://advertising.netflix.com/en-us/ad-formats, linked from this page.

Are these Netflix Ads Pause Ad specs kept up to date?

Yes — every spec entry references Netflix Ads's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.

Can I reuse the same creative for other Netflix Ads placements?

Often partially — many Netflix Ads placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.

Netflix Ads Pause Ad ad specs

Netflix Ads Pause Ad ads are horizontal 16:9 still images, measured at 1920×1080 px, delivered as JPG or PNG. They run in the Pause Screen placement on Netflix Ads. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Netflix Ads's ad manager.

Dimensions: 1920×1080 px
Aspect ratio: 16:9
File types: JPG, PNG

Visual specifications

Dimensions	1920 × 1080 px
Aspect ratios	16:9
Orientation	landscape
File types	JPG, PNG

Notes & source

Static image ad that appears after a viewer has been paused for 5+ seconds. 77% of members keep a Pause Ad on screen for :15 or more per Netflix Internal Data 2024.

Official source: https://advertising.netflix.com/en-us/ad-formats

Frequently asked questions

What size are Netflix Ads Pause Ad ads?: Netflix Ads Pause Ad ads are 1920×1080 pixels with an aspect ratio of 16:9.
What aspect ratio does Netflix Ads Pause Ad use?: Netflix Ads Pause Ad supports 16:9 aspect ratio.
Which file formats does Netflix Ads Pause Ad accept?: Netflix Ads Pause Ad accepts JPG and PNG files.
Where does Netflix Ads Pause Ad appear on Netflix Ads?: Netflix Ads Pause Ad ads appear in the Pause Screen placement on Netflix Ads.
Where can I find the official Netflix Ads Pause Ad documentation?: The official source for Netflix Ads Pause Ad requirements is https://advertising.netflix.com/en-us/ad-formats, linked from this page.
Are these Netflix Ads Pause Ad specs kept up to date?: Yes — every spec entry references Netflix Ads's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.
Can I reuse the same creative for other Netflix Ads placements?: Often partially — many Netflix Ads placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.