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TripleLift Native image ad ad specs
TripleLift Native image ad ads are horizontal 1.91:1 still images, measured at 1200×627 px, up to 0.2 MB per file, delivered as JPG, GIF, or PNG. They run in the TripleLift Exchange native placements in publishers' feeds and articles placement on TripleLift.
- 1200×627 px
- 1.91:1
- 200 KB
Visual
- Dimensions
- 1200 × 627 px
- Aspect ratios
- 1.91:1
- Max file size
- 200 KB
- File types
- JPG, GIF, PNG
Copy limits
- Body
- 140 chars
- Headline
- 25 chars
Notes & source
- Headline 20-25 characters and body 90-140 characters
- An optional 1:1 logo or icon
- Third-party impression trackers must be 1x1 secure image tags
- TripleLift asks for photos of products in real settings, no cropped images or banner creative, and no logos or text over the main image
- Ad tech: TripleLift's own native spec
- Stated in its Basis DSP activation guide (the other DSP guides give no values)
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