- Video
- Display
Adform ad specs
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Adform, the independent ad tech platform (DSP, ad server and SSP): standard desktop and mobile display sizes, rich media, in-stream and outstream video and native ads, as its help centre's ad guidelines specify them. The display sizes repeat IAB standards; Adform's own values are the file types, weights and animation limits.
Formats
| Type | Format | Size | Ratio | Max file | Length | Files | |
|---|---|---|---|---|---|---|---|
| Image | Billboard 970×250 (desktop)Channels: Display | 970×250 px | 3.88:1 | 300 KB | – | JPG, PNG, GIF | Test |
| Image | Half Page 300×600 (desktop)Channels: Display | 300×600 px | 1:2 | 300 KB | – | JPG, PNG, GIF | Test |
| Image | Leaderboard 728×90 (desktop)Channels: Display | 728×90 px | 8.09:1 | 300 KB | – | JPG, PNG, GIF | Test |
| Image | Medium Rectangle 300×250 (desktop)Channels: Display | 300×250 px | 6:5 | 300 KB | – | JPG, PNG, GIF | Test |
| Image | Mobile 160×600 (tablet)Channels: Display | 160×600 px | 4:15 | 200 KB | – | JPG, PNG, GIF | Test |
| Image | Mobile 250×250 (smartphone)Channels: Display | 250×250 px | 1:1 | 200 KB | – | JPG, PNG, GIF | Test |
| Image | Mobile 300×250 (smartphone and tablet)Channels: Display | 300×250 px | 6:5 | 200 KB | – | JPG, PNG, GIF | Test |
| Image | Mobile 300×600 (tablet)Channels: Display | 300×600 px | 1:2 | 200 KB | – | JPG, PNG, GIF | Test |
| Image | Mobile 320×480 (smartphone)Channels: Display | 320×480 px | 2:3 | 200 KB | – | JPG, PNG, GIF | Test |
| Image | Mobile 320×50 (smartphone)Channels: Display | 320×50 px | 32:5 | 200 KB | – | JPG, PNG, GIF | Test |
| Image | Mobile 728×90 (tablet)Channels: Display | 728×90 px | 8.09:1 | 200 KB | – | JPG, PNG, GIF | Test |
| Image | Native adChannels: Display | min 500×500 px | 1:1 | 2 MB | – | JPG, PNG | Test |
| HTML5 | Rich media display (3D Cube, Venetian, Scratch Unit, Responsive Carousel)Channels: Display | – | – | – | – | – | Test |
| Image | Skyscraper 160×600 (desktop)Channels: Display | 160×600 px | 4:15 | 300 KB | – | JPG, PNG, GIF | Test |
| Video | Video (in-stream and outstream, VAST)Channels: Video | min 640×360 px | 16:9, 4:3 | 100 MB | – | MP4, MPG, MOV, WEBM, OGV, MPEG, M4V, MKV | Test |