Netflix Ads LIVE Event Video Ad ad specs

Netflix Ads LIVE Event Video Ad ads are horizontal 16:9 video clips, measured at 1920×1080 px, delivered as MP4 or MOV. They run in the In-Stream (LIVE Events) placement on Netflix Ads. Encode with H.264 video with AAC audio for clean playback across devices.

Visual specifications

Dimensions1920 × 1080 px
Aspect ratios16:9
Orientationlandscape
File typesMP4, MOV

Video & audio

Video codecH.264
Audio codecAAC

Notes & source

Video ads during Netflix LIVE events in :15 and :30 durations. Currently US-only, available during NFL games, halftime shows, and weekly WWE placements. Sponsorship and custom content opportunities available.

Official source: https://advertising.netflix.com/en-us/ad-formats

Frequently asked questions

What size are Netflix Ads LIVE Event Video Ad ads?
Netflix Ads LIVE Event Video Ad ads are 1920×1080 pixels with an aspect ratio of 16:9.
What aspect ratio does Netflix Ads LIVE Event Video Ad use?
Netflix Ads LIVE Event Video Ad supports 16:9 aspect ratio.
Which file formats does Netflix Ads LIVE Event Video Ad accept?
Netflix Ads LIVE Event Video Ad accepts MP4 and MOV files.
What codec should Netflix Ads LIVE Event Video Ad ads use?
Encode Netflix Ads LIVE Event Video Ad with H.264 and AAC.
Where does Netflix Ads LIVE Event Video Ad appear on Netflix Ads?
Netflix Ads LIVE Event Video Ad ads appear in the In-Stream (LIVE Events) placement on Netflix Ads.
Where can I find the official Netflix Ads LIVE Event Video Ad documentation?
The official source for Netflix Ads LIVE Event Video Ad requirements is https://advertising.netflix.com/en-us/ad-formats, linked from this page.
Are these Netflix Ads LIVE Event Video Ad specs kept up to date?
Yes — every spec entry references Netflix Ads's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.
Can I reuse the same creative for other Netflix Ads placements?
Often partially — many Netflix Ads placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.