What size are Netflix Ads Video Ad (Pre-roll / Mid-roll) ads?

Netflix Ads Video Ad (Pre-roll / Mid-roll) ads are 1920×1080 pixels with an aspect ratio of 16:9.

What aspect ratio does Netflix Ads Video Ad (Pre-roll / Mid-roll) use?

Netflix Ads Video Ad (Pre-roll / Mid-roll) supports 16:9 aspect ratio.

Which file formats does Netflix Ads Video Ad (Pre-roll / Mid-roll) accept?

Netflix Ads Video Ad (Pre-roll / Mid-roll) accepts MP4 and MOV files.

What codec should Netflix Ads Video Ad (Pre-roll / Mid-roll) ads use?

Encode Netflix Ads Video Ad (Pre-roll / Mid-roll) with H.264 and AAC.

Where does Netflix Ads Video Ad (Pre-roll / Mid-roll) appear on Netflix Ads?

Netflix Ads Video Ad (Pre-roll / Mid-roll) ads appear in the In-Stream (Pre-roll / Mid-roll) placement on Netflix Ads.

Where can I find the official Netflix Ads Video Ad (Pre-roll / Mid-roll) documentation?

The official source for Netflix Ads Video Ad (Pre-roll / Mid-roll) requirements is https://advertising.netflix.com/en-us/ad-formats, linked from this page.

Are these Netflix Ads Video Ad (Pre-roll / Mid-roll) specs kept up to date?

Yes — every spec entry references Netflix Ads's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.

Can I reuse the same creative for other Netflix Ads placements?

Often partially — many Netflix Ads placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.

Netflix Ads Video Ad (Pre-roll / Mid-roll) ad specs

Netflix Ads Video Ad (Pre-roll / Mid-roll) ads are horizontal 16:9 video clips, measured at 1920×1080 px, delivered as MP4 or MOV. They run in the In-Stream (Pre-roll / Mid-roll) placement on Netflix Ads. Encode with H.264 video with AAC audio for clean playback across devices.

Dimensions: 1920×1080 px
Aspect ratio: 16:9
File types: MP4, MOV

Visual specifications

Dimensions	1920 × 1080 px
Aspect ratios	16:9
Orientation	landscape
File types	MP4, MOV

Video & audio

Video codec	H.264
Audio codec	AAC

Notes & source

Non-skippable pre-roll and mid-roll video ads in durations from :10 to :75. :30 spots drive 1.5× higher recall than linear TV per MediaScience 2024.

Official source: https://advertising.netflix.com/en-us/ad-formats

Frequently asked questions

What size are Netflix Ads Video Ad (Pre-roll / Mid-roll) ads?: Netflix Ads Video Ad (Pre-roll / Mid-roll) ads are 1920×1080 pixels with an aspect ratio of 16:9.
What aspect ratio does Netflix Ads Video Ad (Pre-roll / Mid-roll) use?: Netflix Ads Video Ad (Pre-roll / Mid-roll) supports 16:9 aspect ratio.
Which file formats does Netflix Ads Video Ad (Pre-roll / Mid-roll) accept?: Netflix Ads Video Ad (Pre-roll / Mid-roll) accepts MP4 and MOV files.
What codec should Netflix Ads Video Ad (Pre-roll / Mid-roll) ads use?: Encode Netflix Ads Video Ad (Pre-roll / Mid-roll) with H.264 and AAC.
Where does Netflix Ads Video Ad (Pre-roll / Mid-roll) appear on Netflix Ads?: Netflix Ads Video Ad (Pre-roll / Mid-roll) ads appear in the In-Stream (Pre-roll / Mid-roll) placement on Netflix Ads.
Where can I find the official Netflix Ads Video Ad (Pre-roll / Mid-roll) documentation?: The official source for Netflix Ads Video Ad (Pre-roll / Mid-roll) requirements is https://advertising.netflix.com/en-us/ad-formats, linked from this page.
Are these Netflix Ads Video Ad (Pre-roll / Mid-roll) specs kept up to date?: Yes — every spec entry references Netflix Ads's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.
Can I reuse the same creative for other Netflix Ads placements?: Often partially — many Netflix Ads placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.