Snapchat

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  • Image
  • Social

Snapchat Dynamic Product Ad — Catalog Product Image ad specs

Snapchat Dynamic Product Ad — Catalog Product Image ads are square still images, at least 200×200 px, up to 6 MB per file, delivered as WEBP, JPEG, or PNG. They run in the Dynamic Product Ads (product images from the catalog) placement on Snapchat.

  • min 200×200 px
  • 6 MB
Test a creative

Visual

Minimum size
200 × 200 px
Max file size
6 MB
File types
WEBP, JPEG, PNG
Recommended size
1000 × 1000 px

Copy limits

Title
375 chars
Description
5 000 chars

Notes & source

  • Images come from the catalog’s image_link field (http or https)
  • GIFs are not supported
  • Title and price are pulled onto the ad
  • The title can run to three lines, and Snap recommends about 40 characters so it is not truncated
  • The 6 MB limit is the Single Image or Video specifications’ file size for Dynamic Ads
  • The 1,000×1,000 recommendation is given for Dynamic Collection Ads that use catalog images for the Top Snap
  • Dynamic Ads come as Single Image, Collection, Story (3–10 dynamic Snaps) and Multi-Segment formats

Official source · checked not yet

Official source · checked not yet

Official source · checked not yet

Frequently asked questions

What is the minimum size for the Snapchat Dynamic Product Ad — Catalog Product Image?

The Snapchat Dynamic Product Ad — Catalog Product Image needs at least 200×200 pixels.

What is the maximum file size for the Snapchat Dynamic Product Ad — Catalog Product Image?

Files for the Snapchat Dynamic Product Ad — Catalog Product Image can be up to 6 MB.

Which file formats does the Snapchat Dynamic Product Ad — Catalog Product Image accept?

The Snapchat Dynamic Product Ad — Catalog Product Image accepts WEBP, JPEG, and PNG files.

What are the copy limits for the Snapchat Dynamic Product Ad — Catalog Product Image?

The Snapchat Dynamic Product Ad — Catalog Product Image allows 375 characters for the title and 5000 characters for the description.

Related formats