Snapchat

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  • Image
  • Social

Snapchat Dynamic Ad — Image Overlay (Logo) ad specs

Snapchat Dynamic Ad — Image Overlay (Logo) ads are square 1:1 still images, up to 2 MB per file, delivered as PNG or JPG. They run in the Dynamic Product Ads (Single Image and Collection Top Snap) placement on Snapchat.

Visual

Aspect ratios
1:1
Orientation
square
Max file size
2 MB
File types
PNG, JPG
Recommended size
200 × 200 px

Notes & source

  • A logo or image placed over the dynamic ad, with a chosen position and opacity
  • Under 2 MB (stored as 2 MB)
  • Keep logos and graphics 150 px clear of the top and bottom of the creative

Official source (opens in a new tab) · checked not yet

Frequently asked questions

What size should the Snapchat Dynamic Ad — Image Overlay (Logo) be?

Snapchat recommends 200×200 pixels for the Snapchat Dynamic Ad — Image Overlay (Logo).

What is the maximum file size for the Snapchat Dynamic Ad — Image Overlay (Logo)?

Files for the Snapchat Dynamic Ad — Image Overlay (Logo) can be up to 2 MB.

Which file formats does the Snapchat Dynamic Ad — Image Overlay (Logo) accept?

The Snapchat Dynamic Ad — Image Overlay (Logo) accepts PNG and JPG files.