Snapchat

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  • Image
  • Social

Snapchat Dynamic Ad — Frame Overlay ad specs

Snapchat Dynamic Ad — Frame Overlay ads are square still images, at least 200×200 px, up to 2 MB per file, delivered as PNG. They run in the Dynamic Product Ads (Single Image and Collection Top Snap) placement on Snapchat.

  • min 200×200 px
  • 2 MB
Test a creative

Visual

Minimum size
200 × 200 px
Max file size
2 MB
File types
PNG
Recommended size
1080 × 1920 px

Notes & source

  • A PNG frame laid over the dynamic product image
  • Under 2 MB (stored as 2 MB)

Official source (opens in a new tab) · checked not yet

Official source (opens in a new tab) · checked not yet

Frequently asked questions

What is the minimum size for the Snapchat Dynamic Ad — Frame Overlay?

The Snapchat Dynamic Ad — Frame Overlay needs at least 200×200 pixels.

What is the maximum file size for the Snapchat Dynamic Ad — Frame Overlay?

Files for the Snapchat Dynamic Ad — Frame Overlay can be up to 2 MB.

Which file formats does the Snapchat Dynamic Ad — Frame Overlay accept?

The Snapchat Dynamic Ad — Frame Overlay accepts PNG files.