What size are BBC Image Scroller ads?

BBC Image Scroller ads are 1024×1000 pixels with an aspect ratio of 256:250.

What aspect ratio does BBC Image Scroller use?

BBC Image Scroller supports 256:250 and 128:50 aspect ratios.

Which file formats does BBC Image Scroller accept?

BBC Image Scroller accepts JPG and PNG files.

What is the BBC Image Scroller ad format?

BBC Image Scroller is a image ad format that runs in the Web · Mid-Article (Custom) placement on BBC. This page documents its full creative requirements, sourced from BBC's official ad documentation.

Where does BBC Image Scroller appear on BBC?

BBC Image Scroller ads appear in the Web · Mid-Article (Custom) placement on BBC.

How does BBC Image Scroller compare to other BBC ad formats?

BBC Image Scroller differs from other BBC placements in its 1024×1000px canvas. Compare side-by-side from the BBC publisher page on All Ad Specs.

Where can I find the official BBC Image Scroller documentation?

The official source for BBC Image Scroller requirements is https://bbcnews.bbcstudios.com/advertising/ad-specs/27-image-scroller/, linked from this page.

Are these BBC Image Scroller specs kept up to date?

Yes — every spec entry references BBC's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.

BBC Image Scroller ad specs

BBC Image Scroller ads are horizontal 256:250 still images, measured at 1024×1000 px, delivered as JPG or PNG. They run in the Web · Mid-Article (Custom) placement on BBC. Use these requirements to brief designers, validate uploads, and avoid creative rejections in BBC's ad manager.

Dimensions: 1024×1000 px
Aspect ratio: 256:250, 128:50
File types: JPG, PNG

Visual specifications

Dimensions	1024 × 1000 px
Aspect ratios	256:250, 128:50
Orientation	landscape
File types	JPG, PNG

Notes & source

Accepted dimensions: 1024×1000 (full canvas) and 1024×400 (viewport).

Official source: https://bbcnews.bbcstudios.com/advertising/ad-specs/27-image-scroller/

Frequently asked questions

What size are BBC Image Scroller ads?: BBC Image Scroller ads are 1024×1000 pixels with an aspect ratio of 256:250.
What aspect ratio does BBC Image Scroller use?: BBC Image Scroller supports 256:250 and 128:50 aspect ratios.
Which file formats does BBC Image Scroller accept?: BBC Image Scroller accepts JPG and PNG files.
What is the BBC Image Scroller ad format?: BBC Image Scroller is a image ad format that runs in the Web · Mid-Article (Custom) placement on BBC. This page documents its full creative requirements, sourced from BBC's official ad documentation.
Where does BBC Image Scroller appear on BBC?: BBC Image Scroller ads appear in the Web · Mid-Article (Custom) placement on BBC.
How does BBC Image Scroller compare to other BBC ad formats?: BBC Image Scroller differs from other BBC placements in its 1024×1000px canvas. Compare side-by-side from the BBC publisher page on All Ad Specs.
Where can I find the official BBC Image Scroller documentation?: The official source for BBC Image Scroller requirements is https://bbcnews.bbcstudios.com/advertising/ad-specs/27-image-scroller/, linked from this page.
Are these BBC Image Scroller specs kept up to date?: Yes — every spec entry references BBC's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.