Criteo Rich Media — Countdown ad specs

Criteo Rich Media — Countdown ads are still images, up to 50 MB per file, delivered as PNG or JPG. They run in the Open Web / Retail Media — Rich Media Interactive (Managed) placement on Criteo. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Criteo's ad manager.

Visual specifications

Orientationany
Max file size50 MB
File typesPNG, JPG

Notes & source

Required assets: HD logo or branding image, brand book, product catalog, brand copy and URL redirection link. Image file type: PNG or JPG. Max image weight: 50 MB. Promo title: 12 characters or less. Devices: Desktop, Tablet, Mobile. Service type: Managed Service only.

Official source: https://www.criteo.com/digital-ad-formats/

Frequently asked questions

What is the maximum file size for Criteo Rich Media — Countdown?
Files for Criteo Rich Media — Countdown can be up to 50 MB.
Which file formats does Criteo Rich Media — Countdown accept?
Criteo Rich Media — Countdown accepts PNG and JPG files.
What is the Criteo Rich Media — Countdown ad format?
Criteo Rich Media — Countdown is a image ad format that runs in the Open Web / Retail Media — Rich Media Interactive (Managed) placement on Criteo. This page documents its full creative requirements, sourced from Criteo's official ad documentation.
Where does Criteo Rich Media — Countdown appear on Criteo?
Criteo Rich Media — Countdown ads appear in the Open Web / Retail Media — Rich Media Interactive (Managed) placement on Criteo.
How does Criteo Rich Media — Countdown compare to other Criteo ad formats?
Criteo Rich Media — Countdown differs from other Criteo placements in its dimensions, and a 50MB file ceiling. Compare side-by-side from the Criteo publisher page on All Ad Specs.
Where can I find the official Criteo Rich Media — Countdown documentation?
The official source for Criteo Rich Media — Countdown requirements is https://www.criteo.com/digital-ad-formats/, linked from this page.
Are these Criteo Rich Media — Countdown specs kept up to date?
Yes — every spec entry references Criteo's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.
Can I reuse the same creative for other Criteo placements?
Often partially — many Criteo placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.