What aspect ratio does Spotify Carousel use?

Spotify Carousel supports 1:1 aspect ratio.

What is the maximum file size for Spotify Carousel?

Files for Spotify Carousel can be up to 75 MB.

Which file formats does Spotify Carousel accept?

Spotify Carousel accepts JPG and PNG files.

What is the Spotify Carousel ad format?

Spotify Carousel is a image ad format that runs in the Now Playing placement on Spotify. This page documents its full creative requirements, sourced from Spotify's official ad documentation.

Where does Spotify Carousel appear on Spotify?

Spotify Carousel ads appear in the Now Playing placement on Spotify.

How does Spotify Carousel compare to other Spotify ad formats?

Spotify Carousel differs from other Spotify placements in its dimensions, and a 75MB file ceiling. Compare side-by-side from the Spotify publisher page on All Ad Specs.

Where can I find the official Spotify Carousel documentation?

The official source for Spotify Carousel requirements is https://ads.spotify.com/en-US/ad-formats/carousel-ads/, linked from this page.

Are these Spotify Carousel specs kept up to date?

Yes — every spec entry references Spotify's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.

Spotify Carousel ad specs

Spotify Carousel ads are square 1:1 still images, up to 75 MB per file, delivered as JPG or PNG. They run in the Now Playing placement on Spotify. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Spotify's ad manager.

Aspect ratio: 1:1
Max file size: 75 MB
File types: JPG, PNG

Visual specifications

Aspect ratios	1:1
Orientation	square
Max file size	75 MB
File types	JPG, PNG

Notes & source

2–6 cards, display only; minimum 600×600 per card, maximum 75MB PER CARD as published. Square JPG/PNG logo minimum 600×600, maximum 75MB as published. Advertiser name maximum 25 characters; choose from 21 predefined CTAs. Carousel and card taglines maximum 40 characters. HTTPS URL required at carousel level, optional per card; price overlays optional. Ads Manager creation documented; do not assume Exchange or Direct availability. Desktop/mobile music inventory. Unit-level HTTPS click commands and 1×1 pixels; IAS/DoubleVerify via Ads Manager only.

Official source: https://ads.spotify.com/en-US/ad-formats/carousel-ads/

Frequently asked questions

What aspect ratio does Spotify Carousel use?: Spotify Carousel supports 1:1 aspect ratio.
What is the maximum file size for Spotify Carousel?: Files for Spotify Carousel can be up to 75 MB.
Which file formats does Spotify Carousel accept?: Spotify Carousel accepts JPG and PNG files.
What is the Spotify Carousel ad format?: Spotify Carousel is a image ad format that runs in the Now Playing placement on Spotify. This page documents its full creative requirements, sourced from Spotify's official ad documentation.
Where does Spotify Carousel appear on Spotify?: Spotify Carousel ads appear in the Now Playing placement on Spotify.
How does Spotify Carousel compare to other Spotify ad formats?: Spotify Carousel differs from other Spotify placements in its dimensions, and a 75MB file ceiling. Compare side-by-side from the Spotify publisher page on All Ad Specs.
Where can I find the official Spotify Carousel documentation?: The official source for Spotify Carousel requirements is https://ads.spotify.com/en-US/ad-formats/carousel-ads/, linked from this page.
Are these Spotify Carousel specs kept up to date?: Yes — every spec entry references Spotify's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.