Spotify In-feed Video — Square ads are square 1:1 video clips, up to 500 MB per file, up to 30 seconds long, delivered as MP4 or MOV. They run in the In-feed placement on Spotify. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Spotify's ad manager.
| Aspect ratios | 1:1 |
|---|---|
| Orientation | square |
| Max file size | 500 MB |
| File types | MP4, MOV |
| Max duration | 30 sec |
|---|
Dimensions are minimum HD delivery sizes. Maximum duration 30 seconds. No black bars, interlacing or leaders; NTSC/PAL-compatible frame rate (no fixed fps published). RMS normalized to -14 dBFS (not LUFS); peak -0.2 dBFS. Advertiser name: maximum 25 characters; tagline: maximum 40 characters. CTA must be selected from Spotify's published list: Apply Now, Book Now, Buy Now, Buy Tickets, Click Now, Download, Find Stores, Get Coupon, Get Info, Learn More, Listen Now, More Info, Order Now, Pre-Save, Save Now, Share, Shop Now, Sign Up, Visit Profile, Visit Site. Provide one HTTPS destination URL and a square JPEG/PNG logo, minimum 600×600. HTTPS click command and 1×1 pixels; DV (tagless) and IAS viewability, Direct IO supports IAS only. Desktop/mobile. Initially shown in a 1:1 container that users can expand. DCM verification; contact support for other verification partners.
Official source: https://ads.spotify.com/en-US/ad-specs/in-feed-video-ad-specs/