Spotify Sponsored Playlist — In-stream Video Landscape ad specs

Spotify Sponsored Playlist — In-stream Video Landscape ads are horizontal 16:9 video clips, up to 500 MB per file, up to 30 seconds long, delivered as MP4 or MOV. They run in the Sponsored Playlist placement on Spotify. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Spotify's ad manager.

Visual specifications

Aspect ratios16:9
Orientationlandscape
Max file size500 MB
File typesMP4, MOV

Video & audio

Max duration30 sec

Notes & source

Direct IO only; component of a Sponsored Playlist package, not an independent buy. Desktop and mobile. Advertiser name maximum 25 characters; tagline maximum 30. CTA must be selected from Spotify's published list: Apply Now, Book Now, Buy Now, Buy Tickets, Click Now, Download, Find Stores, Get Coupon, Get Info, Learn More, Listen Now, More Info, Order Now, Pre-Save, Save Now, Share, Shop Now, Sign Up, Visit Profile, Visit Site. Watch Now also supported. Logo: minimum 600×600 square JPEG/PNG, 200KB maximum. HTTPS URL required. Click commands and 1×1 pixels except auditory reminder; audio and companion tracked together. Package includes video header, in-feed scroll card, in-stream audio/video, and traffic-driving audio/display; Homepage Takeover optional. No separate technical dimensions are published for the scroll card. In-stream video duration range 15–30 seconds. HD dimensions are minima.

Official source: https://ads.spotify.com/en-US/ad-specs/sponsored-playlist-ad-specs/

Frequently asked questions

What aspect ratio does Spotify Sponsored Playlist — In-stream Video Landscape use?
Spotify Sponsored Playlist — In-stream Video Landscape supports 16:9 aspect ratio.
What is the maximum file size for Spotify Sponsored Playlist — In-stream Video Landscape?
Files for Spotify Sponsored Playlist — In-stream Video Landscape can be up to 500 MB.
How long can a Spotify Sponsored Playlist — In-stream Video Landscape video be?
Spotify Sponsored Playlist — In-stream Video Landscape videos can run up to 30 seconds.
Which file formats does Spotify Sponsored Playlist — In-stream Video Landscape accept?
Spotify Sponsored Playlist — In-stream Video Landscape accepts MP4 and MOV files.
What is the Spotify Sponsored Playlist — In-stream Video Landscape ad format?
Spotify Sponsored Playlist — In-stream Video Landscape is a video ad format that runs in the Sponsored Playlist placement on Spotify. This page documents its full creative requirements, sourced from Spotify's official ad documentation.
Where does Spotify Sponsored Playlist — In-stream Video Landscape appear on Spotify?
Spotify Sponsored Playlist — In-stream Video Landscape ads appear in the Sponsored Playlist placement on Spotify.
How does Spotify Sponsored Playlist — In-stream Video Landscape compare to other Spotify ad formats?
Spotify Sponsored Playlist — In-stream Video Landscape differs from other Spotify placements in its dimensions, its 30-second duration limit, and a 500MB file ceiling. Compare side-by-side from the Spotify publisher page on All Ad Specs.
Where can I find the official Spotify Sponsored Playlist — In-stream Video Landscape documentation?
The official source for Spotify Sponsored Playlist — In-stream Video Landscape requirements is https://ads.spotify.com/en-US/ad-specs/sponsored-playlist-ad-specs/, linked from this page.