Spotify Sponsored Playlist — Playlist Page Video ads are vertical 9:16 video clips, up to 500 MB per file, up to 30 seconds long, delivered as MP4 or MOV. They run in the Sponsored Playlist placement on Spotify. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Spotify's ad manager.
| Aspect ratios | 9:16 |
|---|---|
| Orientation | portrait |
| Max file size | 500 MB |
| File types | MP4, MOV |
| Max duration | 30 sec |
|---|
Direct IO only; component of a Sponsored Playlist package, not an independent buy. Desktop and mobile. Advertiser name maximum 25 characters; tagline maximum 30. CTA must be selected from Spotify's published list: Apply Now, Book Now, Buy Now, Buy Tickets, Click Now, Download, Find Stores, Get Coupon, Get Info, Learn More, Listen Now, More Info, Order Now, Pre-Save, Save Now, Share, Shop Now, Sign Up, Visit Profile, Visit Site. Watch Now also supported. Logo: minimum 600×600 square JPEG/PNG, 200KB maximum. HTTPS URL required. Click commands and 1×1 pixels except auditory reminder; audio and companion tracked together. Package includes video header, in-feed scroll card, in-stream audio/video, and traffic-driving audio/display; Homepage Takeover optional. No separate technical dimensions are published for the scroll card. Playlist page video: portrait only, up to 30 seconds. HD dimensions are minima.
Official source: https://ads.spotify.com/en-US/ad-specs/sponsored-playlist-ad-specs/