Twitch Homepage Headliner ad specs

Twitch Homepage Headliner ads are horizontal 728:90 still images, measured at 1456×180 px, up to 0.2 MB per file, delivered as JPG or PNG. They run in the Homepage placement on Twitch. Use these requirements to brief designers, validate uploads, and avoid creative rejections in Twitch's ad manager.

Visual specifications

Dimensions1456 × 180 px
Aspect ratios728:90
Orientationlandscape
Max file size0.2 MB
File typesJPG, PNG

Notes & source

Hero banner unit anchoring the top of the Twitch homepage. Display size 728×90; deliver at 1456×180 @2X. Static creative up to 200 KB.

Official source: https://advertising.amazon.com/resources/ad-specs/twitch

Frequently asked questions

What size are Twitch Homepage Headliner ads?
Twitch Homepage Headliner ads are 1456×180 pixels with an aspect ratio of 728:90.
What aspect ratio does Twitch Homepage Headliner use?
Twitch Homepage Headliner supports 728:90 aspect ratio.
What is the maximum file size for Twitch Homepage Headliner?
Files for Twitch Homepage Headliner can be up to 0.2 MB.
Which file formats does Twitch Homepage Headliner accept?
Twitch Homepage Headliner accepts JPG and PNG files.
Where does Twitch Homepage Headliner appear on Twitch?
Twitch Homepage Headliner ads appear in the Homepage placement on Twitch.
Where can I find the official Twitch Homepage Headliner documentation?
The official source for Twitch Homepage Headliner requirements is https://advertising.amazon.com/resources/ad-specs/twitch, linked from this page.
Are these Twitch Homepage Headliner specs kept up to date?
Yes — every spec entry references Twitch's official documentation source so dimensions, file size limits, and codec requirements stay in sync as the platform changes.
Can I reuse the same creative for other Twitch placements?
Often partially — many Twitch placements share aspect ratios but differ in safe zones, duration, or file size. Always cross-check the target placement's spec page before reusing creative.